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Earnings Season Reveals Resilience: What Investors Need to Know About America’s Economic Recovery

Hannah Perry | October 11, 2024

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Fading Recession Fears: A Crucial Earnings Season for American Companies

As reassurance grows on Wall Street regarding the prospect of avoiding a recession, investors are turning their attentions to the fast-approaching earnings season for validation of this optimism. Companies within the S&P 500 are projected to showcase a 3.7% increase in profits compared to previous year figures, according to estimates provided by FactSet. If realized, this would symbolize the fifth consecutive quarter of earnings growth, demonstrating resilience amid economic uncertainty.

Stock Market Resilience Amid Economic Optimism

The recent stock market dynamics have been striking, with the S&P 500 index experiencing an impressive 21% surge over the course of this year. This growth journey has seen the index reach unprecedented record highs, buoyed significantly by the enthusiasm surrounding artificial intelligence (AI) advancements. Simultaneously, rising confidence that the U.S. economy can achieve a soft landing—where inflation diminishes without leading to a recession—has contributed to heightened stock market performance in recent months.

Upcoming Earnings Season: Key Indicators

As Wall Street prepares for the earnings season, investors are keenly watching for signals about the health of the U.S. economy. Recent data has indicated that the economy remains in strong standing. Notably, job gains for September surpassed expectations significantly. The Bureau of Economic Analysis’s third estimate for second-quarter U.S. gross domestic product (GDP) revealed a solid 3% annual growth rate.

However, early quarterly updates present mixed results regarding the economic landscape. For instance, while PepsiCo exceeded profit forecasts, it fell short in revenue expectations and subsequently reduced its revenue projections for 2024. Meanwhile, Conagra Brands recorded a decrease in quarterly sales but maintained its 2025 outlook, indicating a cautious but stable approach. Conversely, General Motors has raised its full-year adjusted earnings guidance, showcasing resilience in its sector.

The Importance of a Holistic Economic Perspective

“It’s all about putting together a detailed picture of the economy as a whole,” notes Sarah Henry, managing director at Logan Capital. The initial phase of the earnings season kicks off on Friday with significant updates from major banks, including JPMorgan Chase, Wells Fargo, and BlackRock. Alongside this, market analysts will scrutinize the September Consumer Price Index report and wholesale inflation figures expected later this week.

Policy Changes and Economic Implications

In a significant move, the Federal Reserve cut interest rates by half a percentage point last month, marking a reduction from a 23-year high. This rate easing generally serves to stimulate the economy by lowering borrowing costs, which often has a positive ripple effect on stock valuations. However, it is crucial to acknowledge that these adjustments take time to percolate through the economy, marking the upcoming months as pivotal for the Fed, the economy, and market trends.

Recent inflation data indicates a promising pattern, with price increases gradually aligning closer to the Fed’s target of 2%. Nonetheless, investors are also keeping a vigilant eye on geopolitical developments, particularly amidst escalating tensions in the Middle East. This conflict has the potential to impact oil prices, subsequently raising concerns regarding inflation spikes.

Tech Sector Growth Amidst Skepticism

The technology sector, a primary driver of this year’s stock rally, faces scrutiny as its remarkable returns prompt questions about whether substantial investments in AI will yield profitable outcomes for corporations. As Mark Malek, chief investment officer at Siebert, remarked in a recent note, “Investors are expecting nothing short of fireworks.”

Analysts anticipate the tech sector will represent the most significant growth in earnings within the S&P 500, with projected earnings growth of 15% compared to last year, particularly focusing on industry giants such as Apple and Nvidia. Meanwhile, the communication services sector, featuring names like Meta Platforms and Alphabet, is predicted to see a 9.9% increase in profits.

Diversification Beyond Tech Stocks

Despite the favorable outlook for the tech industry, some investors are diversifying their strategies, looking beyond technology stocks. The optimism surrounding a potential soft landing has contributed to a broader stock rally that includes previously overlooked segments of the market, such as small-cap stocks. According to Dave Sekera, chief U.S. market strategist at Morningstar, the perceived value and affordability of small-cap and value stocks make them more attractive compared to their large-cap counterparts, indicating room for further investment rotation.

In conclusion, as earnings season unfolds, it will be crucial for American companies to meet or exceed expectations to back up the growing optimism that has emerged in recent months. Stakeholders keenly await the results in anticipation of a clearer picture of the U.S. economy’s health, focusing particularly on sectors poised for growth amidst a shifting economic landscape.